SHOP Simone Gooding

Simone has always loved to draw, and has been doodling little animals and characters all her life. When she was a small girl, she loved the work of artists like Dick Bruna, Mabel Lucie Attwell and Enid Blyton. Her first book  Little Traveller  was published by Tuva Publishing, and is a book of 10 felt toys, each toy design has a small illustration to accompany it and continue the story. She is also the designer behind the May Blossom range of toy sewing patterns, and loves to work with felt, yarns and cloth, since they are as close to nature as possible. Hand dyed, 100% wool felt is the core ingredient of her designs. She lives with her husband, Daniel, and four children, Lily, Scarlett, Lou Lou and Alfie, in Melbourne, Australia.